If social computing is Enterprise 2.0 then Enterprise 2.0 is here, it’s exciting and it’s everywhere. There’s no place more at the center of Enterprise 2.0 than where we are here at Oracle Open World 2009.
Oracle Open World 2009, started officially this week. The keynotes speeches where well attended. Scott McNealy and Larry Ellison discussed the pending acquisition of Sun by Oracle and how software and hardware will come together in more power ways than ever before-a definite component of Enterprise 2.0. Likewise, Andrew McAffee (@amcaffe), who coined the term Enterprise 2.0 told us how Enterprise 2.0 will affect our lives. It’s so profound we can’t keep from running into it, which is precisely what I did. I ran right into it at Oracle Open World.
About 15 people started Oracle Open World by running a 5K fun run. The very informal event (and hopefully annual event) was put on by Judson Althoff. What better way to illustrate the power of Enterprise 2.0, but by talking about how many of us came upon this fun run. For those who found it on the Oracle web-site and told me about it, thank you. I found the link on Twitter. I used the tag #ooW09, added “fun run” and there it was. We are to meet at the corner of 5th and Howard at 7:00AM on Monday.
This is a great example of what McAffee mentioned that there is structure to the internet and wisdom in the crowd. The internet is not like a library with “books on the ground”. It has structure and Google, Face-book, and Twitter contain some of the technologies that help create the structure.
What better way to celebrate being here, being part of Oracle Open World, by meeting people with some very specific desires (like running a 5K at 7:00AM) and finding them here at the center of Enterprise 2.0.
I met men and woman from all over the world; from the UK and South Africa; and organizers like Judson Althoff – just to name a few. The event was very informal, extremely successful, and no one got hit by a bus! (Oops) Judson (organizer and safety marshal) was kind enough to yell “clear” or “NOT CLEAR”, while we ran through the intersections together. (Near misses don’t count.)

Judson Althoff Kicking of First Annual Oracle Open World Fun Run
I’m excited about whats to come at Oracle Open World and so should we all. We’re here in the center of Enterprise 2.0 with more good things to come.
For those who ran with me, I was the guy who looked like the running-robber geek with lime-green water bottles. You can read more about me on my running blog at http://health-and-wellbeing.blogspot.com/